With over 14 years of experience, Gordi is a strategic and bilingual communications leader specializing in visual storytelling. He builds recognition and trust through data-driven, cross-channel campaigns across video, print, and photography. His proven expertise spans digital marketing, multimedia production, and creative development, all tailored to diverse platforms and communities. Gordi excels at driving audience engagement by translating complex content into accessible, compelling stories.

About Gordi

Portfolio

The work showcased here represents projects completed during Gordi's previous full-time employment.

Lead Creative Strategist and Project Manager for the national Tips From Former Smokers® Campaign

I served as the creative and strategic lead for the development, production, and execution of multi-channel campaign assets, ensuring consistent brand integrity and message resonance across broadcast, streaming, digital, print, Out Of Home (OOH), radio, and Public Service Announcements (PSAs).

Project Campaign Lead for Campaign Integrations to Hispanic Markets

As the Project Lead, and in collaboration with Elevation-US, I oversaw the strategic development, talent media training and filming/production of four segments and tuned in promos with Univision and Telemundo.

Video Consultant for CDC’s Empower Vape-Free Youth Campaign

As the Project Lead, and in collaboration with Elevation-US, I oversaw the strategic development, talent media training and filming/production of four segments and tuned in promos with Univision and Telemundo.

Video Producer

As a video producer I worked closely with clients to transform their vision into concept and final product, collaborating with video editors, sound engineers, camera operators, and animators to refine and elevate each video, ensuring a visually compelling and high-impact outcome across platforms.

Project Lead

I oversaw the Spanish translation and production of eight animated videos designed to educate Hispanic audiences on how these medications can support quitting smoking.

Communication Specialist and Graphic Designer

As a Communication Specialist and Graphic Designer, I translated complex scientific and public health content into compelling visual and narrative materials for diverse audiences across digital, social media, and print.

macro photo of camera
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